A media kit serves the same function for publications as a menu serves a restaurant. Both show buyers all the options they have and how much it will cost them to purchase it.

Keeping an updated media kit helps to make the buying process easier for buyers that want to book ads with you!

The more updated your media kit, the more chance you have of making money.

To really spice up your media kit (and your revenue), check out our advanced help pages that dive into detail about the inner workings of the media kit.