Metrics
Trial Contribution Score – Score that is evenly distributed among all the articles read by a user within 90 days prior to the Subscription. Each article gets a score of (1 ÷ the total number of articles read).
Last Touch Score – The last article a user reads before subscribing gets all the credit, with a score of 0.1.
Subscriptions – Number of subscriptions contributed by the article.
Note:
Conde Nast Traveler data is available from June 2024.
For GQ, Subscription data in the Snowplow table is only available from June 25th 2024, as a result Martech integration with Snowplow was completed on June 26th 2024. Due to this, data for GQ will be available after that date.
If you would like to learn more about Beacon please feel free to go through the Beacon help section .For further assistance please write to Beacon team at - beacon-help@condenast.com.