Beacon is designed to swiftly incorporate Snowplow tracking data into BI reporting for timely decision making. It presents data at multiple granularities - hourly, daily and monthly - and provides story analytics across these views to meet the analytical needs of various users, including Execs, Editorial groups, Audience Development & Content Strategy team and Adaptation editors. The insights encompass a wide range of aspects, serving as a one-stop solution for channels, sub-channels, Paid and Organic, Top performers based on different key metrics, audience segmentation, device distribution of traffic and story impact to syndication & affiliate world.

If you have any further questions or queries about Beacon please feel free to go through the Beacon help section .

For further assistance please write to Beacon team at - beacon-help@condenast.com , they are always happy to help 😊