The Traffic data for Beacon is sourced from Snowplow tables which contains both pre and post consent data. The metrics and logics used are in alignment with the standard queries suggested by Data Governance Snowplow Query Cookbook, the numbers are being reviewed by Data Governance and Aud Dev Strategy teams.

All the content production related data are sourced from Copilot and Encore tables in Evergreen.

If you have any further questions or queries about Beacon please feel free to go through the Beacon help section .

For further assistance please write to Beacon team at - beacon-help@condenast.com , they are always happy to help 😊