Metrics
Unique Page Views
Total number of distinct URLs, with a page view event, viewed by a user within the same session.
Time Spent
Measure of how long the user has been actively engaging with our Stories.
Avg Time Spent
Measure of how long on an average a user has been actively engaging with our Stories.
Unique Visitors
Distinct users who have visited our Stories at least once in the reporting period.
New Posts
The number of Stories published during the reporting period.
Logged-In Visitors
Number of users who have logged in to our Stories.
Audio Time Spent
Amount of time a user spends consuming audio content during a session or interaction.
Video Time Spent
Amount of time a user spends consuming video content during a session or interaction.
Dimensions
Site
The Brand and Market associated with the selection
Device
The device used by users (Desktop, Tablet, Mobile and Others)
Channel
The origin of traffic. This is classified into categories such as social, organic search, direct, referral (this is a web referral), email etc.
SubChannel
The origin of traffic.Example: social platforms such as Facebook, Twitter, Instagram, Pinterest etc.
Tags
The category under which the content piece falls under. Example- Fashion, Beauty etc,.
Content Type
The type of the Content piece Example- Article, Recipe etc,.
Author
The name of the writer who has written the Content piece.
Country
The Geo location of the User who has viewed a Content
If you have any further questions or queries about Beacon please feel free to go through the Beacon help section .
For further assistance please write to Beacon team at - beacon-help@condenast.com , they are always happy to help 😊