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Personalize your sequence

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Written by Stacy
Updated over 12 months ago

πŸ’‘ Frostbite allows you to add variables to your email sequence, enhancing personalization, increasing reply rates, and minimizing spam triggers. It enables the automatic insertion of personalized information as first name, company, country, referral name, etc. into emails, simplifying the process of sending bulk emails.

To insert a variable into your email, follow the steps:

  1. Navigate to Campaigns.

  2. Create a new campaign or open a campaign that you'd like edit.

  3. Navigate to Step 2 - Create sequence.

  4. You may add variables for both a subject and an email body. Click 'Insert Variable' and choose the variable you'd like to add.

  5. To preview your campaign and see how variables will look like for each contact, click 'Preview'.

βœ… You've added variables to your sequence, increasing the chances of capturing the attention of your potential leads.

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