About Email Journeys.
The Email Journeys feature allows you to schedule and automate emails to supporters based on specific triggers such as:
Registration
Event start date
Fundraiser match found
Amount raised
Time based delays
Once enabled, Email Journeys can be used across all GivePanel products, including:
DIY Fundraising Campaigns
Virtual Challenges (Virtual Events)
GivePanel Events (Ticketed and Fundraising Events)
This means you only need to complete the setup process once to use email across all three products.
What is the Setup Process?
Complete the short "Email domain setup" form. This should be completed by the person/team who looks after your IT.
Once we receive the completed form and everything looks okay we will authenticate you with our email provider SendGrid to make sure the delivery rates are really good. You do not need to set up a SendGrid account.
We set up something called domain authentication using the domain name server and domain you send from. When we add this information into SendGrid it will create something called DNS records that your organization will need to process by submitting these to your DNS/Hosting provider. Once done we can then verify this for you and let you know when it is complete.
We will then turn on the Email Journeys feature in your account and let you know that it is working as expected.
Other Things To Note
We use SendGrid behind the scenes to send our emails. As per our terms with you please see the sub-processor notice here.
At the moment you do NOT need a SendGrid account. It is GivePanel that will have a SendGrid account but this might change in the future.
Other than authenticating your email with SendGrid one time on setup, SendGrid will be invisible to you. This may change in the future and we may ask you to sign up for your own SendGrid account.
If you have a supporter who unsubscribes from an email journey and then wants to re-subscribe, this can be actioned by emailing support@givepanel.com with the email address and name of the event.
What Is Domain Authentication
Email service providers are more likely to trust and deliver emails that have domain authentication set up correctly.
In simple terms, domain authentication confirms that emails sent from your domain genuinely come from your organisation. This improves deliverability and reduces the risk of emails being filtered or marked as spam.
How Does It Work?
Please find more information on how the Email Journeys tool works here.