Globus Campaigns is a powerful tool that allows staffing agencies to create and send highly customizable email and SMS campaigns to candidates. Whether promoting opportunities, collecting availability updates and preferences, or engaging with candidates, the tool offers full flexibility to streamline communication and improve response rates.
Key features
Customizable campaigns
Create engaging campaigns with unique layouts, images, and personalized text.
Choose between different campaign styles to match your communication strategy.
Save drafts to prepare campaigns before sending.
Scalable outreach
Effortlessly send campaigns to hundreds or thousands of candidates at once.
Optimize engagement by targeting specific groups based on preferences and availability.
Writing assistance with built-in and custom prompts
Get built-in writing prompts to quickly generate professional and engaging content.
Create and save custom prompts that can be reused for consistency across campaigns.
Interactive orders
Include specific orders in campaigns, allowing candidates to view details and apply with one click.
From the campaigns, direct candidates to:
The candidate portal for more orders, reporting availability or additional preferences.
An external URL with more information.
A success or confirmation page for immediate feedback.
Edit orders directly within the campaign before sending.
Full control over order details
Choose what information to include in the included orders, such as role, customer name, role name, location, or other details.
Anonymize order details when necessary, hiding sensitive information.
Advanced campaign management
Send on behalf of others, allowing recruiters or managers to send campaigns under a different sender name.
Detailed analytics and targeting
Track per-campaign and per-candidate analytics, including delivery rates, unsubscribes, open rates, click-through rates, and applications.
Detailed per campaign per candidate tracking of all actions including order clicks, URL clicks, CTA clicks and more
Identify engaged candidates based on their interaction with campaigns and easily tag them for more targeted future campaigns.
Potential uses cases
Here are some examples of how you can use Globus Campaigns effectively:
✅ Orders of the week
Highlight the latest job opportunities available.
Include direct links to apply for each order.
🎉 Seasonal greetings and appreciation
Send personalized greetings for holidays, the new year, or other special occasions.
Option to include a thank-you message for their engagement.
📢 Important information – please confirm
Share critical updates, such as changes in policies, payment schedules, or compliance reminders.
Include a confirmation button to track who has read and acknowledged the message.
📆 Availability check for next month
Request candidates to update their availability via the candidate portal.
Include a direct link for quick updates.
With Globus Campaigns, staffing agencies can efficiently communicate, personalize opportunities, and engage thousands of candidates—all in one streamlined tool.
All interactions with a campaign is available in the candidate activity log.