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5.4 Following up on campaign results*

Written by Pål Torgersen

It will take a bit of time until the statistics from the campaign is updated. So grab a coffee and check back in a bit later. From the campaigns menu, you can see all the launched campaigns and also the high-level results.
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Click the specific campaign and select "Results" to see more details. The statistics will update over time.
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Beware that not all email clients will report "open"-actions, so this metric will be lower than the actual open rates.


The results will update over time showing the percentage of engaged candidates.
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To see engagement for specific recipients, click "Recipients".

Here it is possible to filter on specific actions for a specific campaign, making it easy to find who opened, clicked, unsubscribed etc.
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By clicking on "Engaged" you can see all the recipients that clicked on the action button, a specific opportunity or a URL in the text.
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If you would like to see what specific order the candidate clicked, click the name of the candidate and the Activity-tab.
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By selecting the Engaged candidates (or candidates that opened or any other status) you can add a tag to be used in the next campaign. Or a hotlist for candidates that you should call.
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