There may sometimes be confusion between our Brand Collab campaigns and TikTok Shop Affiliate campaigns, as they work differently.
💌 Brand Collab Campaigns
For Brand Collab campaigns:
• You do not receive product links
• You do not need to add products to your TikTok Showcase
• There is no TikTok Shop commission
• The brand sends a free product to your address in exchange for content creation (in some cases, you may be asked to claim the product yourself, so please read the campaign guidelines carefully)
• Most Brand Collab campaigns only require 1 TikTok video unless otherwise stated in the campaign guidelines
These campaigns are focused on content creation only.
🛒 TikTok Shop Affiliate Campaigns
For TikTok Shop Affiliate campaigns:
• You will receive a product link (product links are usually sent through the winner announcement email once the campaign begins)
• You must add the product to your TikTok Showcase
• You must link the product to your TikTok videos when posting
• Affiliate campaigns usually require more content compared to Brand Collab campaigns, but they also offer higher rewards (most Affiliate campaigns require around 10 contents unless otherwise stated in the guidelines)
These campaigns may include:
• Cash rewards
• Completion bonuses
• TikTok Shop commission earnings
📌 Important Reminder
Please always read the campaign guidelines carefully inside your Picky app, as requirements may differ depending on the campaign type.