What You Will Gain From This Guide
By the end of this guide, you will know how to:
View and manage all content posts made by creators in your campaign.
Track campaign performance using Growi's Analytics.
Identify top-performing creators using the Leaderboard feature.
This guide provides an overview of each content management tool, along with links to other detailed guides where needed.
1. Managing Campaign Content Through the Posts Section
The Posts section on Growi allows you to view and manage all posts made by creators for a particular campaign.
Access the Posts Page: Navigate to Content > Posts from the main dashboard.
Filter Content: Use the filtering options to view posts based on campaign or creator, or use the search bar to find specific posts. This makes it easy to get a focused view of what’s happening in your campaign.
Request Spark Codes: If you need the content boosted or reposted by the creator, click on Request Spark Code next to the respective post.
Export Content Data: For offline analysis or reporting, click on the Export button to download all content details.
2. Tracking Campaign Performance in Analytics
The Analytics section provides an overview of campaign performance, allowing you to track how effectively your creators are reaching your target audience.
Access Analytics: Navigate to Content > Analytics.
Metrics Overview: Here, you can view metrics such as views, likes, comments, and shares for all posts associated with your campaigns.
Filtering Options: Similar to the Posts page, you can filter analytics by campaign or creator. This helps you understand which specific parts of your campaign are driving the most engagement.
Tracking Performance Over Time: Use the time filters to get insights into how your campaign is performing over specific time periods.
3. Identifying Top Performers Using Leaderboards
The Leaderboard feature allows you to identify top-performing creators, making it easy to understand who is delivering the most value for your brand.
Access the Leaderboard: Go to Content > Leaderboard to see how different creators rank based on metrics such as engagement and reach.
Filters for Specific Insights: Just like in the Posts and Analytics sections, you can filter by campaign to view the performance of creators involved in specific initiatives.
Reward Top Creators: Use leaderboard insights to determine which creators are contributing the most to your brand and consider creating rewards or incentives to maintain their engagement.
Need help? Reach out to our support team for further assistance in managing your campaign content on Growi.