If you're noticing that your scroll map data on heatmap.com doesn't seem to accurately reflect user behavior on your website, don't worry. There are several steps you can take to diagnose and fix the issue.
Common Causes of Inaccurate Scroll Map Data
Outdated screenshots
Recent changes to your website
Incorrect snippet installation
Browser caching issues
Dynamic content loading
Steps to Fix Inaccurate Scroll Map Data
1. Retake the Screenshot
Often, inaccuracies in scroll maps are due to outdated screenshots. Here's how to update it:
Navigate to your heatmap dashboard.
Locate the settings icon (gear icon) next to your heatmap.
Click on the settings icon to open a dropdown menu.
Select "Take New Screenshot" from the options.
For mobile screenshots:
A QR code will appear with instructions.
Follow these instructions to take a new mobile screenshot.
Remember: Taking a new screenshot for mobile only updates the mobile view, not desktop or tablet.
2. Verify Your Heatmap Snippet
Ensure your heatmap tracking snippet is correctly installed:
Go to your account settings in heatmap.com.
Check for a "verified" badge next to your site in the membership area.
If it's not verified, review and reinstall the snippet on your website.
3. Clear Your Browser Cache
Sometimes, browser caching can interfere with accurate data collection:
Clear your browser cache and cookies.
Refresh the page and check if the scroll map accuracy improves.
4. Check for Dynamic Content
If your website uses dynamically loaded content (e.g., infinite scrolling), this can affect scroll map accuracy:
Review your website for any dynamically loaded sections.
Contact heatmap.com support for guidance on tracking dynamic content accurately.
5. Identify Specific Inaccuracies
If the issue persists, try to pinpoint the nature of the inaccuracies:
Is it the quality of the screenshot (e.g., broken images, overlapping text)?
Or is it the data being rendered in the scroll map itself (e.g., incorrect tracking or missing data)?
Knowing this will help in further troubleshooting or when contacting support.
6. Check Data Collection Timeline
Consider when you first noticed the inaccuracy:
Is it a recent issue?
Or has it been ongoing since you integrated heatmap.com?
This information can help identify if recent changes to your site or the heatmap tool are the cause.
When to Contact Support
If you've tried these steps and are still experiencing issues, it's time to reach out to heatmap.com support:
Go to the help section in your heatmap.com dashboard.
Create a new support ticket.
Provide details about:
The steps you've already taken
When you first noticed the issue
Any recent changes to your website
Screenshots of the inaccurate scroll map data
Our support team will be happy to assist you in resolving the issue and ensuring your scroll map data is accurate.
Remember, accurate data is crucial for making informed decisions about your website's design and content strategy. Don't hesitate to reach out if you need further assistance in optimizing your use of heatmap.com's powerful analytics tools.