The Grouped Pages feature provides a unified view of heatmap analytics for pages that share similar templates and URL structures. This is particularly helpful for analyzing key metrics across related pages, such as product or collection pages.
Please note: you will see the highest-traffic page-type that you’re selecting, but the data is aggregated from all pages in the Group Type. All elements that appear on every page type in the Grouped Pages will have combined data and non-unique content will be discarded.
The following will show the best applications for this feature:
Use Cases
Grouped Pages streamline analytics for same-template pages. Some common use cases include:
Product Page Templates: Consolidate data for all product pages to uncover trends, such as effective CTAs or standout product images.
Navigation Analysis: See how sessions flow through the site with a holistic view of user navigation.
Collection Page Templates: Understand which collections generate the most engagement and optimize layouts to boost click-through rates.
Site-Wide Page Elements: Analyze recurring elements like navigation bars, footers, or banners to consistently evaluate their performance.
Accessing Grouped Pages
To access Grouped Pages, navigate to the Filter button in any heatmap and navigate to the Groups section. Here, you'll find default groupings automatically created by Heatmap.com.
While default groups cannot be edited, you can easily add new custom groups tailored to your needs.
Understanding Grouped Pages Metrics
Grouped Page analytics will contain a consolidation of metrics across all pages contained in the grouping. The heatmap view will be a screenshot of your highest traffic page within that group and the metrics will contain a sum of all the data across each page included within the grouping.
If you would like to see what pages are included in the group, you can click the Edit icon (or the pencil-shaped icon next to the page group) and select URL list that pops up to the right.
You will now see a list of URLs that are included in the group
Adding a New Group
Create custom groups to suit your specific business needs, such as grouping products that target a particular demographic.
To Create a New Group:
Step 1: Click the Filter button within a heatmap and select New Group.
Step 2: Enter group details, including a name and URL parameters.
Step 3: Preview included URLs by clicking the Navigation arrow button.
Step 4: Once everything looks good, click Edit Group to add the new group.
Your custom group will now appear under the default groups
Editing a Group
To edit a group, click the Edit Icon (pencil icon) next to the group name and select URL List from the modal popup to your right. From there, you can view and modify the URLs in the group.
Note: Default groups cannot be edited.
Next Steps
Maximize the potential of Grouped Pages by diving into your analytics and identifying actionable insights.
Review Page Groups: Verify that your URL structures and templates are correctly grouped in your heatmap settings.
Analyze Trends: Monitor engagement metrics regularly to spot opportunities for improvement.
Test and Optimize: Use insights from Grouped Pages to run A/B tests, refine layouts, and enhance the user experience.
Need Help?
If you have questions or run into any issues while using Heatmap, our support team is here to help. Contact us anytime at Support@heatmap.com.