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What is a Revenue Based Heatmap
What is a Revenue Based Heatmap
Dylan Ander avatar
Written by Dylan Ander
Updated over a year ago

A revenue-based heatmap shows what elements users are clicking on, and how much revenue those clicks and engagements lead to.

There may be 3 “Add to Cart'' buttons on a page, but on previous heatmaps you wouldn’t know which of those “Add to Cart” buttons actually drove your sales.

With a revenue-based heatmap, you’ll now know exactly which buttons are leading to sales and giving you a fast and easy path to optimizing those buttons.

Conversion popup

This works for every element on every page of your website, so you’re not limited to buttons-only, that’s just a basic example.

A few places to use this new found power:

Your Navigation Bar at the top of your website is something users see on every page, so it’s mission-critical to optimize.

The images you use on your website visually showcase your product and offering, so those need to be optimized.

Now that you know what a revenue-based heatmap is you should try it!

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