In order to understand how any metric in the profile is calculated, hover over the ⓘ info next to each metric.
These tooltips explain:
What the metric measures.
How it’s calculated.
What it means in the context of influencer evaluation.
How are metrics, KPIs and charts calculated for the advanced profile?
This article explains where to find detailed definitions and calculations for the metrics shown in an influencer’s advanced profile.
Written by Sarah
Updated this week