The Dashboard is where you manage cart upsells, compare performance, and open the editor.
Cart upsell limit
You can create up to 10 cart upsells per store.
Dashboard columns and what they mean
Cart name
Internal name used to identify the cart upsell in Atlas.
Status
Active means this cart upsell is live.
Draft means it is saved but not live.
Cart impressions
Counts how many times shoppers saw the cart upsell experience, including:
Cart drawer opened
Cart page viewed
Upsell widget viewed
Checkouts completed
Counts how many orders shoppers placed.
Revenue
Shows total store revenue generated while Cart Upsells is being used.
Conversion rate
Shows how often an impression turns into an order.
Calculation: checkouts completed divided by cart impressions.
Variant stats on the Dashboard
If A/B testing is running, the Dashboard shows Variant A and Variant B under the cart upsell, each with its own:
Cart impressions
Checkouts completed
Revenue
Conversion rate
The main cart upsell row shows combined totals across variants.
Analytics tab
The Analytics tab shows overall performance metrics:
Cart impressions
Checkouts completed
Revenue
Conversion rate
Date range selection
Analytics uses a calendar popup where you choose a date range.