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Email Campaigns

Discover how to craft email campaigns with templates and track subscriber performance in this article.

Cassia Watts avatar
Written by Cassia Watts
Updated over 10 months ago

In this article you will discover how to create your email campaign, using pre-made templates to managing subscriber performance.

Create and publish your next email campaign in 3 simple steps.

Select campaign tab:

Name campaign:

Select your campaign type:

Select your template:

Create a template from scratch:

  • Drag and drop builder

  • Text email

  • Custom HTML template

Edit your email template:

Select from numerous pre-built block designs and simply drag into position.

Email styling:

Set your email background colour to adjusting the width.

Select your audience:

Whether you need to send an email to an entire list of subscribers or a segmented audience, simply select and go next.

Campaign settings:

Add a catchy subject line to ensure your subscribers open your email. Include your CRM properties to personalize the subject line too.

If you need to send a test email, to check out your design and all links go to the right place, go ahead and send yourself a test email.

Send it:

Send your campaign right now or schedule it for a later date and time.

Email insights:

Once your campaign has successfully been sent to your subscribers, you can now view the email performance. Simply click on the campaign you want to view:

To analyze your email campaign performance, this dashboard will help you view:

  • Email opens

  • Link clicks

  • Preview - so you can remember what the email contained

  • Who unsubscribed

  • and more...

Individual subscriber performance:

If you want to view how a specific subscriber is engaging with your email campaigns, you can head to the CRM/Contacts tab > select the subscriber > then select the marketing details tab - as highlighted below.

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