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Referral Program
Referral Program best practices
Referral Program best practices

How to optimize the Referral Program experience for you and the people you refer

Updated over a week ago

HoneyBook's Referral Program is a great way to spread the good word to your fellow entrepreneurs... and make some $$$ in the process. Here are some tips for getting the most out of the program.

Best places to share your link

  • 1-to-1 emails, texts, and messages: If you know someone well, we find sending your unique referral link to them directly via email, text, or your messenger of choice is very successful.

  • Instagram Stories: If you're active on Instagram, using the Stories feature gives a life of its own to talking about HoneyBook and your referral. If you have the "Swipe Up" feature, be sure to attach your referral link there. If not, be sure to put your link in your bio.

  • Linktree (on Instagram): If you're a Linktree user, adding your referral link is an easy and evergreen way to surface your link to friends and followers.

  • Facebook groups: As long as it complies with the group's policies, sharing your link with your small communities on Facebook has proven successful. Be sure to add some context to why you're sharing!

  • Your website: If your website visitors are often other creatives who could use HoneyBook, this is another evergreen way to put your link to work.

What to say when you share

The most important thing to remember is to share your personal experience with HoneyBook. 

This could mean sharing your favorite feature; what your life looks like after joining; how your clients have reacted; how you've up-leveled your professionalism; how you've saved time for the things you love most; or why you decided on HoneyBook in the first place.

Remember, you have Referral Resources—logos, social media templates, and email banners—available to download and share, too!

A few more best practices

1. Explain why you’re sharing your referral link and inviting someone to HoneyBook.

Remember that you’re giving people a discount when you share your referral link—so tell them why you love and recommend HoneyBook!

2. Contact someone when they use your link to sign up for a free trial. We’ve found that new users really value hearing from current members as they evaluate HoneyBook. 

As soon as someone uses your link to sign up for a free trial of HoneyBook, we send you an email to let you know. This email allows you to contact your referred friend, whether it’s just to say thanks or to share your experience with HoneyBook.

3. Level-up your messaging with HoneyBook's Referral Resources. Download logos, social media templates, and email banners provided just for you, to share in your referral communications and add visual flair.

4. It is important to disclose that you are sharing your affiliate link on relevant blog posts.

For example: Disclosure: My policy is to only share products and resources that have brought value to me and/or I believe will bring value to my audience. Some of the links in this post are affiliate links, and I will earn a commission if you make a purchase using them.

5. Follow up and be diligent. Just like with anything you're "selling", following up to answer questions and check-in is crucial in ensuring you're on the same page with your referral. It's always a bummer when someone you assumed was a shoe-in uses a different code to purchase.

Life might get crazy and information can get misplaced in the shuffle. Following up with your referral pals will make sure they get what they need to help make their decision and you don't miss out on your referral bonus cash!

In general, we recommend using your Referral Dashboard to track who you've shared your link with and who has purchased membership via your referral link. This is a great place to track who might need a little extra nudge or more insights on why you think HoneyBook would be the perfect fit for their business.

Still have questions? Feel free to send us a message by clicking the Question Mark icon on any HoneyBook page. Our team is always happy to help!

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