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How Hoot Sets Your Daily Fat Target

This guide explains why fat matters for weight loss, hormones, and well-being.

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Written by Patrick McCarthy
Updated over a month ago

Introduction

Fat is essential for hormone production, nutrient absorption, brain health, and long-lasting energy. Despite its reputation in old-school dieting, fat is not something to fear — it’s something to balance.

Hoot uses a science-backed approach to set your fat intake so you get enough to support your metabolism and hormones while staying within healthy cardiovascular guidelines.


1. The Fat Formula

Hoot assigns 30% of your daily calories to dietary fat.

Formula:

Fat (g) = (Daily Calories × 0.30) ÷ 9

Because fat contains 9 calories per gram, dividing by 9 converts your fat calories into a daily gram target.


2. Minimum Fat Thresholds

To protect hormonal health and prevent extremely low-fat eating (which can impair mood, recovery, and nutrient absorption), Hoot enforces smart minimums:

  • Women: at least 30 g/day

  • Men: at least 40 g/day

  • Other genders: at least 35 g/day

If 30% of your calories falls below these thresholds, Hoot increases your fat target and automatically adjusts carbohydrates to stay within your total calorie target.


3. Why We Use 30%

Major health authorities recommend getting 20–35% of your daily calories from fat, with an emphasis on healthier fats like monounsaturated and polyunsaturated fats.

Choosing 30% offers key benefits:

  • Supports estrogen and testosterone production

  • Improves absorption of vitamins A, D, E, and K

  • Helps keep you full and satisfied

  • Provides long-lasting energy

  • Leaves room for the higher protein target Hoot uses

  • Fits comfortably within all clinical guidelines

It’s a safe, balanced midpoint that avoids extremes — not too low, not too high.


4. What About "Low Fat" Eating?

Very low-fat diets (below ~20% of calories) have been linked to:

  • Hormone disruption

  • Decreased testosterone

  • Fat-soluble vitamin deficiencies

  • Increased hunger and rebound overeating

  • Lower diet satisfaction and adherence

Hoot avoids these pitfalls by ensuring fat never drops below the level your body needs to function optimally.


5. Healthy Fat Sources Hoot Encourages

To help you stay within your target while supporting long-term health, Hoot recommends focusing on:

Monounsaturated & Polyunsaturated Fats

  • Olive oil

  • Avocado

  • Nuts & seeds

  • Natural nut butters

  • Salmon & fatty fish

  • Tofu and soy products

  • Plant-based oils (canola, avocado oil, grapeseed)

Fat sources to keep moderate:

  • Cheese

  • Full-fat dairy

  • Fatty cuts of meat

  • Coconut products

Fat sources to minimize:

  • Trans fats (many fried/packaged foods)

  • Excessive saturated fats (covered in its own article)


6. How Fat Fits Into Hoot’s Macro System

Fat is set second, after protein and before carbohydrates, because:

  • Protein has a fixed requirement to maintain muscle and manage hunger

  • Fat has a fixed requirement for hormones and nutrient absorption

  • Carbs are flexible and therefore calculated last

This order ensures essential nutrients are always covered first — and everything else fits in around them.


References

Dietary Guidelines for Americans — Total Fat Recommendations (20–35%):
https://www.ncbi.nlm.nih.gov/books/NBK469839

American Heart Association — Keep Total Fat at ~30% of Calories:
https://www.ahajournals.org/doi/10.1161/01.cir.94.7.1795

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