✨ Key Features
Multiple Discount Types — Percentage, Fixed Amount, or Buy X Get Y
Flexible Attachments — Apply to entire events, selected tickets, or products
Sponsor Branding — Rewards can include logos and custom images
Automatic Distribution — Rewards automatically added to attendee wallets
Scratch Card Experience — Interactive reveal of earned rewards
Manual Redemption — Coupon code system for manual entry
Analytics & Tracking — Real-time reward usage metrics
Date-Based Validity — Define start/end dates for time-limited offers
🔄 How It Works
┌───────────────────────────────────────────────────────┐
│ REWARDS LIFECYCLE │
├───────────────────────────────────────────────────────┤
│ 1. CREATION (Organizer/Sponsor) │
│ • Define discount type, validity, and attachment │
│ • Optionally link sponsor & upload image │
│ │
│ 2. DISTRIBUTION │
│ • Auto-added post-purchase or manually shared │
│ • Appears in attendee’s wallet │
│ │
│ 3. REDEMPTION │
│ • Attendee scratches to reveal reward │
│ • Uses coupon code at checkout or booth │
│ │
│ 4. TRACKING │
│ • System marks reward as used │
│ • Updates analytics & ROI metrics │
└───────────────────────────────────────────────────────┘
🎟️ For Event Organizers
Setting Up Rewards
Create targeted rewards to boost ticket sales, promote merchandise, and enhance attendee retention.
Accessing the Rewards Panel
Go to Admin Panel → Events
Select your event
Click the Rewards tab
Choose Add Reward
Creating a Reward
Step 1: Basic Info
Field | Description | Required |
Coupon Name | e.g., “Summer Sale 20% Off” | ✅ |
Coupon Code | Unique code (e.g., SUMMER20) | ✅ |
Description | Brief, customer-facing summary | ✅ |
Terms & Conditions | Optional usage notes | ❌ |
Step 2: Discount Configuration
Percentage — e.g., 10%, 25%, 50%
Fixed Amount — e.g., $5 off, $20 off
Buy X Get Y — e.g., Buy 2 Get 1 Free
Step 3: Validity Period
Set start and end date/times for reward activation.
💡 Tip: Match your event promotion schedule.
Step 4: Attachment Type
Attach to Event, Specific Tickets, or Specific Products.
→ See Attachment Options for detailed examples.
Step 5: Sponsor Association (Optional)
If a sponsor is funding or branding the offer, select their profile.
Step 6: Upload Image
Recommended 800×600px (PNG/JPG). Used on scratch cards and reward listings.
Managing Rewards
Edit: Click the pencil icon to update info
Delete: Click “X” (customers keep existing earned rewards)
View Usage: Track redemption counts and ROI in the analytics tab
⚠️ Deleting a reward does not remove it from attendee wallets.
💼 For Sponsors
Creating Sponsor Rewards
Sponsors can directly create branded offers tied to their event sponsorship.
Requirements
Must have Sponsor Account for the event
Must have permissions from the organizer
Setup Process
Same as organizer reward creation, with:
Auto-linked sponsor identity
Custom branding and logo on reward image
Visibility limited to your own sponsorship team
Examples
“20% Off Acme Booth Merchandise”
“Free Sample - Visit Booth #42”
“Buy 2 Get 1 Free at TechLab”
Benefits
✅ Increased booth traffic
✅ Strong brand visibility
✅ Lead capture via redemption
✅ Incentivized attendee engagement
👥 For Attendees
Earning Rewards
Automatic: Added to wallet after qualifying purchase
Manual: Enter coupon code during checkout
Viewing Rewards
Log in → Go to Account → Rewards
Tap to scratch and reveal reward details
Check validity, expiry, and coupon code
Redeeming Rewards
Online Checkout:
Add items to cart
Enter coupon code
Verify discount and complete purchase
In-Person Redemption:
Show code at booth or venue kiosk
Vendor validates via system
Reward marked as redeemed
Reward Status
Status | Meaning |
✅ Active | Available to use |
⏰ Redeemed | Already used |
❌ Expired | Past validity period |
💰 Reward Types & Discount Options
Type | Example | Best For |
Percentage | “20% Off All Tickets” | Seasonal or general promos |
Fixed Amount | “$10 Off Any Purchase” | Simple discounts |
Buy X Get Y | “Buy 2 Get 1 Free” | Merchandise bundles |
📎 Attachment Options
Attachment | Use Case | Example |
Event (All Transactions) | Global promo | “WELCOME10 – 10% off everything” |
Specific Tickets | VIP/Early Bird sales | “VIP50 – $50 off VIP Passes” |
Specific Products | Merchandise | “TSHIRT20 – 20% off event T-shirts” |
⚙️ Creating & Managing Rewards
Organizer Steps:
Admin Panel → Events → [Event] → Rewards
Click Add Reward
Fill out name, code, discount, attachment, and validity
Upload image and (optionally) link sponsor
Save and activate
Sponsor Steps:
Same as above, but within their Sponsorship Dashboard
💡 Best Practice: Always preview the reward before publishing.
✅ Coupon Validation & Redemption
System auto-validates eligibility (event, date, product type, etc.)
Invalid codes show an error message
Once used, reward marked “Redeemed” and hidden from available list
Double-redemption prevention built-in
📊 Analytics & Tracking
Track effectiveness and ROI directly from your dashboard:
Redemption Count
Active vs Expired
Total Discount Value
Sponsor Performance Metrics
Attendee Engagement (clicks, opens, redemptions)
Exportable in CSV for advanced analysis.
💡 Best Practices
For Organizers
Launch early bird and mid-event flash promotions
Use clear, short codes (e.g., VIP20, SAVE15)
Align discount timing with sales milestones
Test redemption flow before public release
For Sponsors
Require booth visit to redeem reward
Set short validity to drive urgency
Use branded images for strong recall
Monitor ROI metrics to measure success
Security Tips
Use randomized codes for high-value discounts
Avoid sequential codes (SAVE10, SAVE20, etc.)
Limit one redemption per user when needed
Monitor for sharing or fraud patterns