When testing in a non-English speaking market, keep the following in mind:
Provide questions in both languages:
You’ll need to supply your questions in both English and the target language.
Stimulus material:
Any accompanying materials, such as images of packaging, videos, or audio files, must also be provided in the target language.
Translated responses:
Responses will be delivered in English, translated automatically using AI translation tools.
For more details, refer to our guide on testing internationally.