Sample Invites to Participants (Suggested Email & Social Media Text)

Now that you're part of our nerdy Immersion family, we know you're itching to get started by measuring some content. Of course, we know asking people to lend you their brain might sound a bit odd (zombies, anyone?!), so we've put together a few samples of invite text which you can use as a starting point below:

I am using Immersion, a neuroscience software, to assess the impact of new content I’ve developed and would love your help! Immersion uses everyday smartwatch devices to measure immersion, a combination of attention and emotional resonance, to see what truly connects with an audience. And don't worry--all of your personal information is protected and remains completely anonymous! Simply click this link to get started [INSERT EXPERIENCE LINK]

If you have ever been curious about the world of neuroscience and understanding what goes on in the brain - this is an amazing opportunity to take a peek behind those doors! Plus, you’d be helping me better understand how well my own content connects with the world!

Hi [RECIPIENT NAME],

I am partnering with Immersion Neuroscience to determine how different pieces of content resonate emotionally with individuals. If you’re wondering how that works, so was I! The platform assesses changes in heart rate over time, based on data collected from your smartwatch. This information is passed through an algorithm that outputs a measure of immersion while you watch a piece of content. This output is based on years of research that connects what is happening in the brain to what is simultaneously happening in your heart!

Your participation in this Immersion experience helps me to deliver the most engaging content possible by understanding what truly captures your attention and emotion!

Getting started is easy! Simply click the link to my experience below and it will take you through the following steps:

If you would like more information, we recommend checking out Immersion’s website!

Best,

[YOUR NAME]