Advanced Search just got smarter and more intuitive. Dynamic Columns add a whole new dimension to finding relevant information when searching for groups of contacts/companies.
With our latest update, we've added dynamic columns that automatically change based on the filters you apply. Now, when adding filters such as Technographics and Signals, you'll be able to see corresponding information for each company or contact directly in your search results, depending on the filters you've selected.
How to Use Dynamic Columns
Click Advanced Search - From the Find More Customers page, select the Advanced Search option.
Select Your Filters - Use the left sidebar to apply filters like "Technographics" or "Signals."
See Dynamic Columns - Notice how the results table automatically adds columns based on your filters:
Technologies filters show technology usage for each company
Signal filters display relevant signal information
Access Details - Click on the links in the dynamic columns to view more specific information about each company.
See it in action here on the GIF👇
Benefits of Dynamic Columns
Contextual Information - See only the most relevant data based on your specific search criteria
Increased Efficiency - Access important details without additional clicks or navigation to other screens
Better Decision Making - Quickly identify companies with the specific technologies or signals you're targeting
Streamlined Workflow - Focus on qualified prospects with the exact attributes that matter to your sales strategy
This enhancement makes your search experience more efficient by displaying the most relevant data points without requiring additional clicks or navigation.