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Which storebuilder.ai theme should I choose?

The four store themes compared: Basic, Premium, Luxury and Signature, with price and number of products for each.

Written by Rochelle

storebuilder.ai has four themes. Each one gives your store a different look and starts it with a different number of products. You pay for a theme once, and you can change any product, text or image in your store later from Shopify.

The four themes

  • Basic — free, 10 products. A clean, simple store. A good choice if you want to test a niche without paying anything.

  • Premium — $99, 30 products. A fuller store with more sections and a larger starting catalog.

  • Luxury — $199, 50 products. An elegant, high-end look that suits products like jewelry, beauty and home decor.

  • Signature — $299, 80 products. Our most complete theme, with the largest starting catalog and an editorial, brand-led style.

The theme screen showing Basic, Premium, Luxury and Signature with their prices

Prices are in US dollars and don't include taxes, which are added where required. The price is always shown before you pay.

How to choose

  • Just exploring? Start with Basic. It's free, and you can still add as many products as you like later.

  • Want a bigger catalog from day one? Choose by product count: more products means more choice for your shoppers straight away.

  • Not sure about the look? Every theme shows you a preview with real products before you pay.

Good to know

  • Your products are split evenly between the categories you chose. For example, Premium with 3 categories gives you 10 products from each.

  • Paid themes are applied as soon as your store is built, so they're generally non-refundable. See What is storebuilder.ai's refund policy?

  • You may use your theme in your store for as long as you run it, but you can't resell it separately.

Need help? Email support@storebuilder.ai.

New to storebuilder.ai? Build your free store.

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