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Registering a Trademark for Your Nonprofit

Liz Myers avatar
Written by Liz Myers
Updated over 8 months ago

Securing trademark protection for your nonprofit's name, logo, or slogans is essential to safeguarding your mission and work. While Instant Nonprofit does not handle trademark registrations, we recommend partnering with Charitable Allies for assistance if this is relevant to your organization. Here’s a brief overview of the trademark registration process, including how to get started, potential costs, and timelines.

What Would You Like to Protect?

  • Business Name

  • Logo

  • Tagline

Understanding Trademark Registration

Trademark Symbols:

  • TM: Indicates that you claim a trademark for your mark. This can be used without registering with the U.S. Patent and Trademark Office (USPTO).

  • SM: Similar to TM, but specifically for service marks.

  • ®: Signifies that your trademark is officially registered with the USPTO. You can only use this symbol after receiving your registration certificate.

Benefits of Trademark Registration:

  1. Public Notification: Registration informs the public of your claim to ownership, helping deter unauthorized use.

  2. Legal Presumption: Owning a registered trademark provides a legal presumption of your ownership and exclusive right to use it nationwide for the goods and services specified in your application.

  3. Federal Enforcement: Registered trademarks allow you to file lawsuits in federal court for enforcement.

  4. International Protection: U.S. registration can serve as a basis for obtaining trademark rights in other countries.

  5. Import Protection: You can record your registration with U.S. Customs to prevent infringing goods from entering the country.

  6. Symbol Usage: Registered trademark owners can use the ® symbol, which enhances credibility and recognition.

  7. Deterrent Effect: Registration in the USPTO’s database may deter others from using your mark.

Duration of Trademark Registration

Trademark registrations are valid for 10 years and can be renewed indefinitely for additional 10-year terms. To maintain your registration, you must file the required maintenance documents with the USPTO. If these documents are not submitted on time, your trademark registration may be canceled.

  • 5th to 6th Year: File a Declaration of Continued Use and a specimen.

  • 9th to 10th Year: File a Declaration of Use and/or Application for Renewal.

Visit the USPTO website for more details on renewal requirements.

State Trademark Registration

In addition to federal registration, you may also choose to register your trademark with your state. This provides protection within that state, which is beneficial if your services are localized. However, state registration does not offer the same nationwide protection as federal registration. Requirements can vary by state.

For assistance with trademark registration, we encourage you to connect with Charitable Allies, our trusted partner, who can guide you through the process and ensure your nonprofit’s intellectual property is protected.

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