A Company Tag is a flexible way to categorize and segment your reporting. You can think of it as a custom label that helps you structure insights in the way that makes the most sense for your business, whether that’s by brand, client, region, or any other internal logic you use.
Company Tags are useful when your domains can be placed in multiple segments or areas (eg, industries, company size, prioritization, etc). By tagging each company with a relevant label, you can easily filter and analyze your performance data across different segments.
How does it work?
Users can create Company Tags under Seat Preferences, from a specific Company Card, or from Website Activity. The tags are free-text labels for customization.
Create a company tag under Seat Preferences
Create company tags from seat preferences by clicking on the following:
Settings
Seat Preferences
Company Tags
New Tag
Add Tag name
Confirm
Create a company tag from a specific company card
Create company tags from a specific company card by clicking on the following:
Click on the domain name to access the company card
Add Tag
Create Tag
Add Tag Name
Confirm
Create a company tag from Website Activity
Create company tags from Website Activity by clicking on the following:
Website activity
Companies
Mark the checkbox
Create Tag
Add Tag
Create
Add Tag Name
Confirm
Once created, you can assign a tag to a specific domain. This gives you full flexibility to build a reporting structure that mirrors how your organization operates.
When should you use Company Tags?
To align with your internal structure - When your reporting needs to match departments, regions, or teams.
To simplify analysis - When you want to quickly filter or group results without creating separate accounts or complex setups.