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How is Yoho different from a digital asset manager (DAM)?

Learn how Yoho goes beyond traditional DAM tools by including campaign planning and publishing features.

Updated over 3 months ago

While many teams compare Yoho to a Digital Asset Manager (DAM), it's much more than that.

A typical DAM (like Air, Dash, or Bynder) helps you store, tag, and share files. But most don't support full campaign workflows - which means you're still managing ideas in docs, timelines in spreadsheets, and execution across other tools.

Yoho combines the core features of a DAM with creative planning and publishing, so you can:

  • Turn ideas into campaigns

  • Assign and manage creative work

  • Store and version-control assets

  • Share and launch finished work - all in one place

So yes, Yoho can do what a DAM does - but it’s really a creative operations platform built for the full lifecycle of content production.

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