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How do I create my first marketing campaign in Yoho?

Learn how to plan your first campaign in Yoho using the Calendar to organize events, posts, and creative workflows.

Updated over 3 months ago

Yoho’s campaign planner helps you align your entire team around product drops, content launches, social posts, and outbound moments, all in one calendar.


Step 1: Go to the Plan tab

Click on Plan from the sidebar.
Here you’ll find three ways to view your work:

  • Calendar - a monthly view to see all key items

  • List - a compact overview of everything coming up

  • Daily View - what’s on the plate today

Use filters at the top to sort items by event type, social platform, or status.


Step 2: Add a new calendar item

Click the red icon in the top right. A panel will open on the right with three steps:

Select Category

  1. Choose the type of campaign item:

  • Events (e.g., sales, launches, photoshoots)

  • Social Media (e.g. posts, reels, story content)

  • Outbound (e.g, emails or anything sent externally)

   2. Select Type

Pick the subtype related to your chosen category, like post format, platform, or content classification.

3. Add Campaign Details

Input title, timeline, and tags. These will connect your campaign to assignments and help organize all related creative work.


Step 3: Build supporting work

Once your campaign is created:

  • Head to the Create section to add Ideas

  • Turn ideas into Assignments

  • Link those assignments to the campaign item you just created

This ensures everything stays organized and connected to your campaign timeline.


Step 4: Assign and collaborate

Assign contributors to each task. You can:

  • Set due dates

  • Attach deliverables

  • Define stages (e.g., Additions → Deliverables → Launch)

Contributors will see their assignments on their dashboards, and you can track their progress in real-time.


That’s it, your campaign is live!

You can now monitor timelines, status, and team progress in the Planner. All updates flow back to the campaign overview.

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