Maintaining a consistent brand look and message is critical — especially when you work with multiple contributors. Yoho helps you track how your brand shows up across creatives using tags, approval workflows, and structured contributor roles.
Step 1: Standardize your creative framework
Go to Settings → Creative Central and define the key elements of your brand and workflow:
Brand Details: Document your brand’s identity, voice, messaging priorities, and strategic pillars (like positioning or UGC strategy) so everyone works from the same playbook.
Contributor Types (e.g. UGC Creator, Photographer, Model)
Creative Tags (e.g. Evergreen, Hook, Story, Unboxing)
Angles and Audiences (ICPs) to guide creative direction and ensure relevance
Approval workflows to keep all published content aligned with your brand
Together, these create a structured system for evaluating and improving creative consistency across your team.
Step 2: Tag assets clearly during upload
Whether uploading manually or through assignments, make sure all assets are tagged with:
Platform
Campaign
Creative type
Contributor type
These tags allow you to later filter and compare similar content for alignment.
Step 3: Review creatives in bulk
Go to Store → Library and use filters to group creatives by:
Contributor
Campaign
Product or tag
Approval status
Switch between Gallery and List View to quickly compare content and check for visual or messaging consistency.
Step 4: Use Collections to curate on-brand assets
You can group approved assets into Collections like “Q3 Evergreen UGC” or “Brand-Approved Reels” and share them with internal teams or media buyers. This helps enforce consistent usage across platforms.
💡 Tip: Use “Approved” status as your final quality gate. Only publish or share creatives that meet your brand standards.