Important: This feature is available only for Scale and Enterprise plans. |
Integrate Google Tag Manager with Joomag to manage third-party tracking tags (snippets of code or tracking pixels).
Before moving forward, let’s understand what a tag and Google Tag Manager (GTM) are. A tag is a code snippet that can be added to a website to add extra functionality. Google Tag Manager (GTM) is a tag management service from Google that allows you to inject tags to a website without the developer's direct intervention directly from the GTM dashboard.
In a nutshell, you need to go through the following steps:
Setup of a GTM container.
Setup of GTM tags and triggers in that container.
Linking a newly created container to a Joomag collection by inserting the container ID in the collection settings.
Note: Click here to learn how to set up Tag Manager. |
This guideline concentrates on the third step. So once the setup is done, use the following guideline to integrate GTM into your publication collection:
On the My Publications page, open the collection to link the GTM container.
In the Actions drop-down menu, select Viewer Settings.
Select the Google Tag Manager checkbox.
In the opened field, paste your Google Tag Container ID to link the collection.
Note: The container IDs should be unique for each collection. |
5. Click Save and Close to save the changes.
Now, when a reader opens any publication from that collection in viewer's mode, it results in the GTM tag's triggering, and the execution of the injected GTM tag(s).