ENHANCEMENTS
Advertising
Freeform advertising tags have been added to Manage DSP; these connect to the same ones used in Manage Sponsored Ads
Dayparting automation parameters have been recalibrated to rely more on Brand Account, Strategy, and Campaign levels
Set Budget for multiple campaigns option has been added to the mass actions menu dropdown in the Campaigns tab
Change Budget by Fixed Amount, Change Budget by %, Set Budget for multiple campaigns options have been added to the mass actions menu in the Insufficient Budget alert
Dropdown of available strategy names has been added to the Campaign bulk upload template
Various text and visual improvements were made throughout the Manage Sponsored Ads grids
Customer Experience
Performance improvements were made to the Request Reviews grid
Analytics
Two new AMC offerings have been added for New-to-Brand Gateway ASINs and Time to Conversion. These powerful dashboards help you identify which ASINs are most effective at attracting new-to-brand customers and reveal how long shoppers typically take to convert after seeing your ads.
Global Features
All charts throughout the platform can now be downloaded as images in JPG, PNG, SVG, or PDF formats
First four columns in the Sales Metrics screen are now frozen for easier review of metrics
BUG FIXES
Net Margin impact formula calculations for some alerts were showing huge numbers when gross sales were near zero due to returns
Profit Bridge Comparison widget was not displaying on the main dashboard when selected for limited users with Accounting permissions
Products tab in the Ad Group detail page was not filtering correctly