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Tags

In this article, we'll walk through the value of Tags and how to set them up in Kapoq

Written by Yuliya Duffy
Updated over 2 weeks ago

Overview

In the Listings Module, Kapoq offers the ability to organize listings via Tags. Tags allow you to:


  • Group listings based on identified relevant characteristics

  • Filter by created Tags in other modules (such as Analytics) to easily analyze performance for tagged groups


Setting Up Tags

To set up Tags:

  1. Navigate to the Listings Module

  2. Click on the Tag Wizard

If no Tags have been added yet, you will have the option to go through a tutorial.

  • Click “Continue” to follow the tutorial, which will assist you in creating Tag Groups.

  • Click “Skip for now” to create Tag Groups on your own or return to the tutorial later.


Tag Groups and Tags

What is a Tag Group?

A Tag Group is a broad group that serves as an umbrella for specific Tags.

Enter a group name (e.g., parent, color, size, style, type, status) to create a Tag Group.

What are Tags?

Tags live within a Tag Group.

For example:

  • Tag Group: Color

  • Tags: Blue, Red, Green


Adding Products to Tags

Once your Tag Groups and Tags are created, you can assign products in several ways:

1. Using the Unassigned Filter

Manually choose which Tag to assign the product to.

2. Bulk Selection

Select multiple products and choose a Tag from the “Apply Tag” dropdown.

3. Search and Assign

Search using a keyword in the search bar and select the relevant products from the results.

Additional Tag Groups and Tags can be added at any time in the sidebar.


Where Tags Appear

Analytics – Performance and Comparison Tools

Within Analytics, Tags can be leveraged in the Performance and Comparison tables, as well as in exports.

To view Tag Groups in Analytics:

  1. Go to Analytics > Performance

  2. Click and drag the Tag column header

  3. Drop it into the light grey header labeled:

    “Drag a column header and drop it here to group by that column”

In the example above:

  • The Type Tag Group was dragged into the grouping bar.

  • Data is filtered and rolled up by the Tag Group for easier analysis.

All data will be filtered and rolled up by the Tag Group for a convenient way to analyze the performance.

To see all products within a Tag:

  • Click the Tag name

  • The table will expand (accordion view) to display the associated products


Analytics – Advertising Report

Tags are also available in the Advertising Report downloadable report.

To review:

  1. Navigate to Analytics > Reports

  2. Download the Advertising Report

3. Open the 9th tab: “Tag Groups”


That covers Tags for now. If you have any questions or need help setting up Tags, please let us know.

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