eCommerce Programs Only
In this article, you will learn the following:
Why Merchants are offering their referred customers a discount
Allowing your Affiliates to offer their friends/audience a discount when making a purchase through their link is a great way to increase sales 💰!
Being able to encourage their friends with a discount on their purchase is a great way to help the Affiliate refer more sales to your store.
There are a few scenarios in which the incentive can be a great strategy to use:
Your influencers are using social media platforms that don't allow links inside their posts so they want to be able to share a discount code to use upon checkout.
Your affiliates aren't necessarily sales and marketing gurus. Giving them a discount to offer their friends/family is a great way to help them refer more sales.
You're lining up an amazing network of affiliates that are ready to promote your products during the Holiday season. The holidays are a great time to offer your best prices!
You're working with some amazing influencers that want to give their dedicated audience a special price.
Kickbooster allows you to manage these offers within your referral program.
How to set up an incentive for your referred customers
Go to Program's Settings
Go to Attributions > select Link + Discount Code > Save
Go to Discounts > Choose the Discount Type (Percentage, Fixed Amount or Free Shipping).
Select Discount Value
Enter a Minimum Purchase amount (optional) if you choose to have this requirement for discount eligibility
Enter a discount code prefix (optional). If a prefix is entered, this code will appear at the beginning of each code we generate for every Affiliate (e.g. SHOP10-XXXXXX, SHOP10-YYYYYY).
Communicating the offer to your Affiliates
After finalizing the Design settings for your program, which is the step right after setting your Discounts, you can preview your Affiliate Signup Page. This page will showcase the referred customer discount, as well as the Discount Pop-up that appears when referred customers click an affiliate’s referral link and are redirected to your store.
To preview your signup page and discount code pop-up:
Go to Design
Click Preview > select which page you'd like to preview (Signup page or Discount pop-up)
How are affiliate discount codes created?
When an affiliate signs up to your program, Kickbooster will automatically create a random unique discount code for that Affiliate on your Shopify store.
Keep in mind that if you entered a discount prefix code in your Reward settings, your prefix code will be included when creating an Affiliates discount code.
Post Purchase Pop-Up Affiliates
For Affiliates that join your referral program after making a purchase on your store, Kickbooster will automatically generate a unique code inside Shopify once they follow the simple steps to create their Kickbooster Affiliate account.
Note: The codes associated with your referral program will be easily identifiable inside Shopify. To prevent any issues with the offer being made to your Affiliates, DO NOT DELETE OR EDIT the coupon inside Shopify.
How is the discount applied to the order?
When a customer clicks on an Affiliate's unique tracking link, the discount will be automatically applied to their order as long as they meet the minimum requirements (if any).
Discount Pop-Up
When an Affiliate refers someone to your store, the potential customer will see the following discount pop-up which will explain the offer and give the ability to copy the discount code: