Workflows is an advanced automation builder currently in beta. Think of it as a more powerful companion to Plays: where a Play runs a straightforward "when this is identified, send it there" automation, Workflows lets you build more complex, multi-step logic.
What makes it different
Branching — send different records down different paths based on their data.
Conditions — add rules and decision points between steps.
Multi-step flows — chain filtering, enrichment, and multiple destinations together in a single automation.
For most needs, Plays are the right place to start and are fully supported. Workflows is best suited to more advanced, branching automations.
Interested in the beta?
Workflows is being rolled out gradually. If you'd like to try it or think your use case needs branching logic, message us in Intercom or email support@knock2.ai and we'll help you get set up.