Did you know that some functionalities in Kontentino are limited due to API restrictions on social media platforms? Read on to find out what these restrictions mean for you and your work.

But first, let’s look at a few definitions. ☕

An API stands for Application Programming Interface and basically allows two computers or computer programs to communicate.

Thanks to APIs, third-party applications like Kontentino can provide certain functionalities (native to the social platforms) in the application to their users. There are several different types of APIs, and while some can be integrated freely, others have limitations for their use.

There are several types of APIs — the three main ones are:

An open API is a public type that can share data openly. Any developer and application can access and use this API, making it easier to set up integrations between the platform and third parties.

This type of API is not released to the public and can only be used by developers within a given company.

Partner APIs can be used externally only with applications and tools with which they have a partnership.

Thanks to the open API, there are features available in Kontentino. However, some of those features are “locked” in the internal API. Therefore, it is not possible to implement them in Kontentino (or any other third-party app tool) unless the social platforms themselves change their API conditions.

With the basics covered, let’s look at the list of API limitations you may encounter in Kontentino. 👀

The LinkedIn API allows tagging of business/company profiles without limitations.

When it comes to tagging personal profiles, only company profiles can tag personal profiles in third-party apps (like Kontentino) - the person being tagged must be following the company page that is tagging the person.

You can tag a person’s profile in the photo of a post directly on Facebook once the post is scheduled from Kontentino. It’s also possible to tag a person in a post before publishing, thanks to the option to export posts in advance.

You can tag a product to your post directly on Facebook once it’s scheduled from Kontentino. It’s also possible to tag a product in a post before publishing, thanks to the option to export posts in advance.

You can add a location to your post directly on Facebook once it’s scheduled from Kontentino. It’s also possible to add a location in a post before publishing, thanks to the option to export posts in advance.

Due to Instagram’s API limitations, users cannot add texts, stickers, music, locations, and other stories features when using the Direct Publishing method for Instagram Stories in Kontentino.

If you wish to use these features, switch to the Manual Publishing method.

Adding or selecting music from Instagram’s reel library is also not supported via Kontentino. To include music from Instagram’s library, you must use Instagram’s native manual publishing workflow after preparing your reel in Kontentino.

Unfortunately, there is no workaround for adding music to TikTok posts through Kontentino. TikTok’s API does not allow third-party tools to integrate its music library, and this restriction cannot be bypassed within the app.

Any questions? Ping us. 🏓