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[CORE Marketplace] Get Seller Leads
[CORE Marketplace] Get Seller Leads
Updated over 7 months ago

Overview

Grow your business with more listings, and generate seller leads! Inside Real Estate's Seller-Focused advertising program is a powerful combination that maximizes the number of new leads and minimizes your advertising costs.

Keep your database growing with fresh leads each month from Get Seller Leads ads! The Facebook AI Advertising options optimize your ads to pivot according to the ad's targeted area and performance. It also includes a retargeting aspect, meaning your Facebook ad will be repositioned in front of any visitors to your website or those who have clicked on your Facebook ad in the past and it will appear at a time that they may be more likely to convert.


Advertising ROI Calculator

Calculate the impact Seller Leads advertising will have on your business here.


Get Seller Leads at a Glance

  • Seller-Focused targeted ad copy. Call to action for local sellers.

  • Attract Sellers with home value estimates. Ads are targeted to potential homeowners in and around your defined area and entice prospective sellers with the offer of a home valuation.

  • Get an exclusive seller Smart Campaign and market report. With our lead form and landing page, we’ll capture and validate a seller’s contact information including home address, send a home valuation and subscribe them to monthly market reports. The leads will also automatically be placed on an exclusive Smart Campaign which will be added to your Library.

  • Desired targeting area. Each order will support a single area to market to. When purchasing you'll be able to select an area using the map or inputting a city.

  • Seller ad specific Hashtag. Every New Lead that is generated from your Seller ad will automatically have #kvsellerpaid applied to their contact record.

  • Get high-quality lead contact information. Leveraging Facebook’s lead form, get high-quality contact information including home details such as Beds, Baths, and condition reports.

  • Get Seller Leads is automatic and deeply integrated with kvCORE. Seller-Focused ads are fully automated, with no complicated configuration or setup - making it easier to keep in touch and spend your time forming relationships through meaningful interactions. The leads will be fed straight into your kvCORE Smart CRM as a New Lead. They will be automatically assigned a hashtag (#kvsellerpaid) and lead Source (kvSellerPaid) for easy identification and assignment to Smart Campaigns.


Ready to Get Started?

To find more information, navigate to the Marketplace in kvCORE. Scroll down until you see the 'Get Seller Leads' tile and click "Learn More". Pricing is displayed within the Marketplace tab.

Once you choose the website to apply the order to, you will be taken to the order form to fill out a few important fields:

  1. Advertising Budget

  2. Commitment Term Length

  3. Product Configuration

  4. Compliance Text

Advertising Budget

Here, designate your monthly advertising budget for Get Seller Leads.

Please Note: Inside Real Estate cannot guarantee a specific amount of leads generated each month or their quality as Internet leads usually have a longer buying or selling timeframe.

Commitment Term Length

Inside Real Estate offers two options for your Commitment Term Length. A Shorter Commitment for those who want to try out our ad product and a Full Year Commitment for those dedicated to working the leads and converting them to customers. Signing up for a 12-month term commitment saves you the setup Fee.

Product Configuration

Here, choose the website domain linked and the targeting area you'd like your ad to focus on.

You may only submit an order for one area at a time, if you are looking to advertise in multiple locations you will need to purchase each ad individually per area. This helps keep advertising organized and makes it easier to know which subscription to adjust budgeting for if you see one location generate more closings.

Compliance Text

If you operate your real estate business in a state or province that requires specific disclaimers to be displayed on any online advertising you use, then you can enter that text in this field.

Please Note: You are responsible for knowing the laws and regulations for your type of business within your area, Inside Real Estate is not liable for any fees you may incur from a lack of disclaimer text on the ads.


How the Ads Work

Once the order form is submitted you will see a confirmation message appear and the ads will be set up immediately. Your ad will be circulated in front of Facebook users 18+ years old whose location is set to your chosen area.

TIP: You will probably not see your Facebook ad when using your Facebook account. This is due to various factors, but the most common is that your profile address does not fall into the targeted radius. The second most common reason is due to your search history not matching what the Facebook ad AI algorithm is specifically looking for.

Once a Facebook user clicks on the ad they will be asked to provide their address to receive a home valuation, followed by their contact information on a lead capture form.

The information will automatically default to pulling the contact information in their Facebook profile.

You will receive a new lead notification email with the Source as 'kvSellerPaid' and the lead will have that hashtag in your Smart CRM for easy filtering.

TIP: If you have the kvCORE Mobile app downloaded you can also receive new lead notifications as a push notification on your phone.


Frequently Asked Questions

I've purchased Get Seller Leads - how do I know my ad is ready?

When your Get Seller Leads ads are live you will receive an email to inform you, which also includes initial performance data.

What happens to my leads who are generated via Get Seller Leads?

Your Get Seller Leads-generated contacts will be added to a Market Report upon landing in kvCORE. Leads that provide a full address will also receive a Valuation Report.

To learn more about Market Reports, click here.

To learn more about Valuation Reports, click here.

Please Note: The lead will receive the first installment of the market report within 1 business day of responding to the Seller Leads Ad.

If you have any further questions, please reach out to Customer Support via the blue chat bubble to the right or by emailing marketplacesupport@insiderealestate.com!

(Keywords: advertising, seller leads, sellerleads, seller advertising)

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