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Your First Funnel, What to Build and Why

Updated over 3 weeks ago

Who this is for: Marketing teams
​What this solves: Avoiding overbuilding early funnels

Your first Lawbrokr funnel should be simple.

Best practices:

  • Build based on your practice areas

  • Have a clear conversion goal

  • No unnecessary branching

Workflows:

  • These live "Below" the funnel

  • This provides your potential new clients the opportunity to provide your team data on the case / file

This allows you to establish a performance baseline before optimizing.

Common mistakes:

  • Creating overly complex logic early

  • Mixing multiple practice areas in one funnel

Related articles:
How Funnels Work in Lawbrokr
Understanding Singular Logic in Lawbrokr

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