Who This Is For
Marketing teams, intake teams, and firm administrators
What Lawbrokr Clips Are
Lawbrokr Clips is a video call to action product designed to add human context and trust into digital intake experiences.
Clips allow firms to place short, purposeful videos directly inside Lawbrokr funnels, submission pages, and on external website pages.
Instead of static text or images, Clips use video to guide users, answer common questions, and encourage next steps.
Where Clips Can Be Used
Lawbrokr Clips are flexible and can be deployed in multiple locations.
Common placements include:
Inside funnels, between or alongside questions
On Submission or Thank You pages
Embedded on firm website pages
Used as standalone video CTAs
This allows teams to reinforce messaging at the moments that matter most.
How Clips Work
Each Clip is a short video with a clear purpose.
Typical use cases include:
Explaining what happens next after submission
Building trust before a user completes an intake
Answering common intake questions
Encouraging users to continue or convert
Clips are managed centrally and can be reused across multiple experiences.
How Clips Improve Conversion
Clips help bridge the gap between digital intake and human interaction.
They:
Reduce uncertainty
Increase confidence
Set expectations clearly
Keep users moving forward
When used correctly, Clips can increase engagement without adding friction.
Managing Clips
Clips are stored and managed inside the Lawbrokr platform.
From the Clips section, you can:
Upload new videos
Reuse clips across funnels and pages
Track performance metrics such as clicks and conversion rate
Once you have created a "Clip" you can click "View Code" to add it to your website OR go to the settings on a specific funnel and add your clip there.
If you click "Edit" on a submission page, it will also give you the opportunity to add your clip experience.
This allows teams to test and optimize video messaging over time.
Using Clips on Submission Pages
Clips are especially effective on Submission or Thank You pages.
Common uses include:
Confirming the submission was received
Explaining next steps
Setting response time expectations
Providing additional resources
This helps reduce follow up emails and intake confusion.
Using Clips on Your Website
Clips can also be embedded directly on your website pages.
This allows firms to:
Add video CTAs to practice area pages
Drive traffic into Lawbrokr funnels
Maintain consistent messaging across channels
Website Clips work alongside existing content and do not replace it.
Best Practices for Clips
Keep videos short and focused
Use conversational, non scripted language
Match the clip to the stage of the user journey
Test different placements and messages
Clips should support the experience, not interrupt it.
Common Mistakes
Creating long, unfocused videos
Using the same clip everywhere without context
Placing clips too early or too late in the funnel
Treating Clips as promotional instead of helpful
Related Articles
Using Clips in Funnels
Understanding Submission Pages in Lawbrokr
Analytics and Clip Performance
Scaling Intake Across Channels