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Fraud Risk Report

The Fraud Risk Report feature helps identify contacts whose loyalty activity is significantly different from your business's normal customer behavior. It assigns a risk score so you can quickly review potentially suspicious activity.

Written by Mishal Ahamed Ibrahim

Running your first scan

  1. Navigate to Data → Fraud Risk.

  2. Click Create First Run.

  3. The system will generate your first fraud report by scanning this week's loyalty transactions for contacts whose behavior differs from your account's normal activity.

Note: After the initial scan, the fraud report is generated automatically on a weekly basis.

How is the fraud risk score calculated?

Each contact's activity is compared against what is considered normal for your business. This includes:

  • Number of loyalty transactions

  • Points earned

  • Points redeemed

  • Unusual spikes in activity over a short period

Contacts whose activity deviates significantly from your typical customer behavior are flagged and assigned a Fraud Risk Score between 0 and 100.

  • Lower scores indicate normal customer behavior.

  • Higher scores indicate increasingly unusual activity that may warrant further investigation.

A high score does not necessarily mean fraud has occurred; it simply highlights contacts whose activity is worth reviewing.

Excluding trusted contacts

If you have customers whose activity is expected, for example, loyal regulars or employees, you can exclude them from future fraud reports.
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To do this, add the contact to the Excluded Contacts list.


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Excluded contacts will no longer appear in the Fraud Risk report, allowing you to focus on genuinely unusual activity while reducing false positives.

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