What are UTM tags?
UTM tags are special URLs used to track the effectiveness of marketing campaigns. They help analysts understand where traffic is coming from and which sources bring the most benefit.
How to create a UTM link?
Go to the Settings - UTM tags menu.
Click the Create button.
Specify the name of the traffic source, then click Save.
In the Actions column, you can copy the link or download a QR code to interact with the UTM tag.
How to get statistics?
Go to the Loyalty - Customers menu.
1. At the top, select the period for which you want to obtain statistics.
2. Then click the "Add filter +" button and select the "Tags" option.
3. Select the UTM tags by which you want to display the statistics.
4. Obtain the statistics, which are displayed in the main table of this page.