What's New
Deeper engagement insights with Steam DAU/MAU We've launched full estimation capabilities for Daily and Monthly Active Users (DAU/MAU) on Steam. This gives you a much clearer, actionable picture of real player engagement over time.
Sharpen your strategy with new Marketing Data We've integrated comprehensive marketing data directly into the Marketing Strategy Page, empowering you to better support your promotional planning and competitive analysis.
More accurate Player Personas We've introduced a refined, taxonomy-based approach to calculating and defining player personas, ensuring you get the most accurate read on your target audience.
What's Better
A smoother, more intuitive Segment Workspace Building segments is now significantly easier. We've replaced ambiguous '+' and '-' icons with clear "Include" and "Exclude" buttons, and made it so new users see commonly used tags by default. We also unified our date selectors so your experience is consistent across the platform.
A cleaner, distraction-free interface Empty sections are now automatically hidden when no data is available to prevent screen clutter. If a search turns up empty, we now provide helpful prompts to guide your next steps. We've also polished the UI, including swapping the old "Delete" text for a clean Recycle Bin icon.
What This Means for You
This update is designed to make your daily workflow smoother and your market insights much sharper. By introducing Steam DAU/MAU estimates and rich marketing data, you gain a deeper understanding of player behavior and competitive strategy. Combined with a significantly improved Segment Workspace and a cleaner, bug-free interface, spending time in Lumos is faster, more intuitive, and ultimately helps you make validated decisions with confidence.
Ready to validate your next decision?
Feedback on this release?