Before comparing prices, check what the buyer gets. One mug and a set of four are very different offers.
Make a fair comparison
Research your product in Keyword Search.
Look at the pricing and shipping charts, including any filters.
Open a few of the listings behind the chart.
Compare the quantity, material, size and options with yours.
Watch for digital files, starting prices and paid upgrades. They can make a price look lower than the finished item costs.
Choose a price your business can support
The chart shows asking prices from a sample of listings. It doesn't show what sold or what those sellers earned.
Allow for your materials, time, fees, packaging and shipping. Then consider how clearly your photos and description explain the offer.
You can ask Marma to help work through the costs you provide. Your own numbers matter more than copying the lowest price on the chart.
