Open My Listings, choose your item and look at its keyword and tag tables.
Focus keywords are phrases Marmalead finds by matching words in your title and tags. A tag outside those matches can still be useful. You don't need to put every tag into your title.
Find one phrase worth a closer look
Read the words as a shopper would. Does each phrase describe what arrives? Look for a wrong material, an old option or a missing product detail.
For a blue ceramic mug, both “ceramic mug” and “blue mug” may fit. Sharing the word “mug” is fine.
The tables also show keyword research, such as searches and competition. These numbers describe the phrase's market, rather than visits to your item.
Unsure about one phrase? Look it up in Keyword Search and see what products appear. Keep the wording that fits your item best.