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Why did I get a discount code after cancelling my policy?

This article is for previous Marshmallow customers who received a discount code after cancelling their policy.

Updated this week

What is the Win-Back offer?

If you've recently cancelled your policy, you might receive an email offering a discount to come back. This is part of our Cancellation Win-Back programme.

Here’s how it works:

  1. You’ll first get an email asking you to complete a short survey.

  2. In the survey, you tell us when you’re planning to start your next policy.

  3. In your chosen month, we’ll send you a unique £50 discount code by email.


Can I share the code or use it early?

No, these codes are:

  • Unique to you

  • Valid only in the month you selected

  • Not shareable—using them on another account may invalidate the offer


Why did I receive this?

We’d love to welcome you back! This offer is only sent to customers who cancelled a policy recently and completed the survey.

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