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Why am I seeing a data discrepancy between Instagram and Measure Studio?
Why am I seeing a data discrepancy between Instagram and Measure Studio?

Common reasons why you may be seeing a differences between Instagram and Measure Studio data.

Jennifer Dagdigian avatar
Written by Jennifer Dagdigian
Updated over 11 months ago

There are cases where you may see differences in data between Instagram and Measure Studio. Here are some common reasons why you may be seeing a difference:

Collaborative posts: We are only able to get data from the originator in the case of a collaboration. This means we will not show combined data from both collaborators on the post.
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​Boosted posts and no ad account connected: We are only able to get organic data from the Instagram API. If the ad account that boosted the post is not connected, then we are missing the paid data. To see paid data, simple connect your ad account to Measure Studio in the Manage Social Accounts page.


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