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How to add an upsell or tripwire to your MemberVault products or offers
How to add an upsell or tripwire to your MemberVault products or offers
Erin Kelly avatar
Written by Erin Kelly
Updated over a week ago

We highly recommend adding additional revenue opportunities to your products and offers in MemberVault.

This not only increases your potential order value (aka how much someone spends with you in this purchase), but it can also be an incredibly supportive buying experience for your people!

Learn more about upsells here (and a tripwire is essentially the same thing, it's just offered after someone signs up for a free product/offer).

And grab one of our 5 free upsell/tripwire Canva graphics here to use as your own. And this is the free tool I used to create the product mockup shown in the below screenshot examples.

Here's a screenshot of what it'll look like when you have an upsell/tripwire offer in place on your sign up confirmation.

On the admin side:

On the buyer side:


Now! How to add this to your products/offers in MV.

  1. Log into your account. Not sure how? Look it up here.

  2. Go to Content > Product or Content > Offers (depending on where you want to add your upsell/tripwire)

  3. Choose the product/offer you want to edit, and click the edit icon.

  4. Scroll down to Sign Up Confirmation, and that's where you'll add your upsell/tripwire info.


Here's some template copy for you to use to get started:

Welcome to [product name]! Before you get started, here's a special offer to help you [benefit of adding this on to the thing they just signed up for/purchased].

Grab this offer, and get [bonus/discount]! πŸŽ‰

UPSELL/TRIPWIRE IMAGE

Get it here!


When using the above copy, or writing your own, remember to link to the special upsell or tripwire offer on both the text and the image, so it's easy for someone to take action.

If you'll ONLY offer it in this one place, you can add "one time offer", but I prefer to follow up with people a few times. I'm not looking to pressure them into a buying decision, but instead create a flowing, supportive sales experience.

Not sure what to offer as your tripwire/upsell? Learn more about upsells here (and a tripwire is essentially the same thing, it's just offered after someone signs up for a free product/offer).


Questions? Reach out to us at hello@membervault.co, within our Facebook group, The MV Collaborative, or via chat support within your admin account (not sure how to log in? look up your account here).

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