Overview
Executive Ads allow you to invite teammates to see your TV commercials while they stream content at home.
This feature helps teams preview how their ads appear in real streaming environments. When Executive Ads are enabled, invited users may become eligible to see your commercials across your campaigns while watching streaming TV.
Executive Ads are designed for internal visibility only. Any activity generated by households receiving Executive Ads is not included in campaign performance reporting.
How it works
How it works
When Executive Ads are enabled:
Invited teammates may become eligible to receive your ads while streaming
Ads can appear across your campaigns when eligibility conditions are met
Activity generated from Executive Ads is not counted in campaign reporting. They are intended for internal preview and visibility, not for performance measurement.
Enable Executive Ads
Before inviting teammates, you must enable the feature. Here are a few things to consider about Executive Ads:
They don't impact reporting.
Any actions taken after viewing Executive Ads are excluded from campaign metrics.
They're designed for internal use.
They help teams preview ads in real viewing environments.
They aren't guaranteed to appear.
Ad delivery depends on campaign targeting and streaming availability.
To enable Executive Ads:
In the top-right corner of the platform, click your account name.
Select Settings from the menu.
In the left navigation pane, click Executive Ads.
Toggle Enable in the top-right corner of the page.
Once enabled, you can begin inviting users.
Invite Teammates
You can invite teammates so they can become eligible to receive Executive Ads while streaming at home.
Open Executive Ads from Account Settings.
Click Invite user.
⚠️ Warning: If the Invite user button is disabled, follow the steps to enable Executive Ads before moving on.
Enter the teammate's information:
Email address
First name
Last name
Click Send invite.
The invited user will receive an email invitation.
View Invited Users
The Executive Ads table shows users who have been invited.
The table includes:
Name | Invited user’s name |
User’s email address | |
Date Added | When the user was invited |
Status | The current invitation status |
You can also search for users or filter by status using the controls at the top of the table.