Installing your MNTN pixels is recommended to launch your campaign and collect performance reporting. To get started, watch the video below for an overview of the tracking and conversion pixels:
To install your MNTN pixels, refer to the step-by-step installation guides below for instructions on adding the MNTN pixel code directly to your site setup:
You can access your MNTN tracking and conversion pixel installation options anytime by selecting Pixel from within My Account or under the Account drop-down menu at the top right of the platform.
Select the Install button next to the recommended pixel installation method. If this is not the preferred method, please select the Review All Installation Methods link for additional options.
Once the pixels have been installed, click the Submit for Verification button to begin the pixel QA process. The pixel QA process may take up to 3 days. The Contact Email will be notified upon completion.
Quick Answers
What do I lose without the tracking pixel?
What do I lose without the tracking pixel?
Without it, you won’t see key visit data like Cross-Device Verified Visits. That means:
No visibility into MNTN-driven traffic
No performance-based optimizations — only reach-based goals
No Site Visitor segments for Retargeting
No Last-Touch Verified Visits (so no MNTN data passed to GA4)
No dynamic Multi-Touch ads for your D2C products
What do I lose without the conversion pixel?
What do I lose without the conversion pixel?
Without it, we can’t track what actions users take after visiting your site.
You won’t know if MNTN is driving conversions
We can’t optimize your campaign for performance — only for reach
WHERE TO GO NEXT: