Custom Contacts
Custom Contacts allow teams to add people to Muck Rack who are not eligible to be included in Muck Rack’s database due to our criteria.
Custom Contacts are created when a Media List is imported, and a person in your list cannot be matched to an existing Muck Rack profile, either with a matching email address or X (Twitter) handle.
NOTE: Custom Contacts can include specific people or generic contacts (ex: sports@faketimes.com).
Watch the video below to learn about Muck Rack Custom Contacts.
Create A Custom Contact
Custom Contacts can be created for people or generic email addresses like news desks. When adding a Custom Contact, if we find a match to an existing Muck Rack profile, we’ll add the maintained Muck Rack profile to your Media List instead.
From the navigation bar, select Relationships > Media Lists.
Select a Media List.
From the Media List, select Add Contact then Add Custom Contact
Choose a Person for a specific individual or Generic Contact for an e-mail that doesn't belong to a specific person.
Enter your Custom Contact’s information then select Save at the bottom.
Edit a Custom Contact
You can edit Custom Contacts by following the steps listed below:
Find your Custom Contact in a Media List or your organization’s Custom Contacts list and select their name.
In the Actions menu, select Edit.
Update your Custom Contact’s information and select the Save button at the bottom of the page.
NOTE: Do you have several Custom Contacts you want to add? If so, please contact our team. We can import those contacts for you in bulk to save you time.
Frequently Asked Questions (FAQ)
Question | Answer |
Can everyone see my Custom Contacts? | Custom Contacts are only visible to your organization and are not part of Muck Rack’s maintained database of journalists. |
What happens if my Custom Contact gets added to Muck Rack's system? | If we ever add a person to our database who matches one of your Custom Contacts, we will promote your contact to the profile maintained by Muck Rack’s team. Your team’s data about that contact, like activities and relationship owners, will remain private. |
Will Custom Contacts appear when I search? | Because Custom Contacts are only visible to one organization, they cannot appear in search results, and Muck Rack does not track new bylines or Tweets for Custom Contacts. |
I added A Custom Contact, but their profile is not visible/not updating. Why? | Custom Contacts do not have profiles updated by Muck Rack. Therefore, you will not see any live updates about their activity. |
How can I bulk upload lists of custom contacts into Muck Rack? | If you are a Muck Rack customer, feel free to send us any of your external media lists of at least 25 contacts via the support chat or in an email to support@muckrack.com.
Once the media lists are imported, you can find them with your other Muck Rack media lists.
Please note that your media lists must contain separate columns for the first name, last name, and email in order for us to import it.
The Editorial team will format and import your list(s) within 1 to 10 business days, depending on the amount of data.
You can read more about the process in our Create Media and Outlet Lists article. |
Get Help
For additional help, contact support by choosing the chat icon in the bottom right-hand corner of the screen and selecting Messages > Send us a message.
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