Navigate to https://app.narify.com/analytics or select the analytics tab on the left side of the Narify Sidebar.
Under the analytics tab you receive a comprehensive overview of your key statistics, providing a detailed breakdown and analysis. This will include insights into various metrics, and comparisons to past performance, ensuring you have a thorough understanding of your data.
Breakdown of the different metrics to analyse.
On the top right of the interface, you will find an option that allows you to select the specific timeframe you want to analyze. This feature gives you the flexibility to choose from various time periods, enabling a more detailed and thorough examination of the data according to your specific needs or interests.
1. Followers
The followers frame shows you the exact number of followers at this very moment.
On LinkedIn, followers are users who have chosen to follow your profile and or are your connections. They might see your posts, and activity in their feed and will get notified if you send out a LinkedIn newsletter.
2. Avg. SSI
LinkedIn's Social Selling Index (SSI) is a tool for enhancing your effectiveness on the platform, particularly in sales and marketing roles. There are four components of your score:
Establish your professional brand
Find the right people
Engage with insights
Build relationships
Tip: Check your SSI-score her: Social Selling Index. You can also find detailed information in this article.
3. Impressions
On LinkedIn, "impressions" refer to the number of times your content, such as posts or updates, is displayed to other users. The impression frame shows you the total amount of impressions in the given timeframe. This allows you to understand the overall reach and visibility of your content during that period.
4. Reactions
On LinkedIn, reactions are a way for users to express their feelings or opinions about a post. These reactions include options such as "Like," "Celebrate," "Love," "Insightful," and "Curious," each represented by a different icon. The reactions frame shows you the total amount of reactions in the given data range.
5. Comments
On LinkedIn, the comments frame indicates the total number of comments your posts have received within a specified timeframe. The comments frame shows you the total amount of comments in the given data range.
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6. Engagement rate
On LinkedIn, the engagement rate refers to the level of interaction your posts receive from your audience. This includes likes, comments, shares, and other forms of engagement.
Information: The engagement rate is typically calculated as the total engagements divided by the total number of impressions (times your post was seen).
A higher engagement rate indicates that your content is resonating well with your audience.
7. Posts
In the context of LinkedIn, the "Posts" frame shows the total number of posts you have created. This does not include reposts of other profiles or company pages. The Posts frame shows you the total amount of posts you posted in the given data range.
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8. Shares
On LinkedIn, "shares" refer to the act of reposting someone else's content to your own network. When you share a post, it becomes visible to your connections and followers, thereby increasing the post's visibility and reach. Sharing is a way to endorse content you find valuable or interesting, and it can help the original post gain more engagement and recognition.
The Shares frame shows you the total amount of shared posts you reposted in the given data range.
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9. Top posts
These are your 5 top posts during the given data range. These a great candidates for reusing and repurposing posts.
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10. Latest posts
Here you have the possibility (chosen by the given data range), to see your last 100 posts. This also gives you a great opportunity to easily reusing and repurposing posts.